[Paschorina Mortty is a communications expert who is passionate about Africa. She was a student on the City, University of London Writing for Business short course in October-December 2019. Paschorina wrote this blog as part of a homework/in-class exercise on that course.]
The global narrative on Africa is often a paradox and here’s why. On the one hand, Africa is often linked to a plethora of negative representations and perceptions. These include poverty, famine, corruption and conflict. Conversely, we also hear of the great potential of Africa with phrases like ‘Africa Rising’ and the ‘Next Frontier’. However, these representations do not come close to defining the true character and potential of a continent that is still, in some parts, being stunted by neo-colonialism. Many people still view Africa as a continent that is dependent on aid and the West, when in fact this dependency is a two-way street. There are many diverse and often positive stories about Africa and its contribution to the developed world that remain untold.